Manchester United in Sponsorship Handle Bwin Manchester United in sponsorship deal with Bwin 16 August 2012 Manchester United has actually signed a three-year sponsorship handle sports wagering company Bwin for a concealed amount, making it the club's "official online gaming and wagering partner". Bwin is the shirt sponsor of Real Madrid and a partner to Bayern Munich. Last week, United drifted its shares on the US stock market, raising $233m (₤ 150m), less than initially hoped. The flotation values the club at more than $2.3 bn, making it one of the greatest sports clubs worldwide. Last month, the club signed a t-shirt sponsorship deal with US vehicle brand name Chevrolet which will start in the 2014-15 season. Manchester United now has 28 different sponsors, external, with Aon the club's main t-shirt sponsor. 'Great opportunity' "As Europe's leading online sports betting operator, football is basic to our long-term success, comprising approximately half of our overall sports betting profits of 261m euros ($320m; ₤ 204m) in 2011," stated Norbert Teufelberger, co-chief executive of Bwin's parent business, Bwin.party. "Man Utd has 569 million fans outside of Europe, offering us with a terrific chance to use jointly developed and innovative items in nations that do not yet allow real money online sports betting," he said. Manchester United has been managed because 2005 by the Glazer household, the billionaire US sports investors who likewise own the Tampa Bay Buccaneers American football franchise. About half of the $233m that the club raised from its flotation will go to settling the club's financial obligations, with the rest going to the Glazers. Shares in the club closed down at $13.77 in New York, closing below their flotation price of $14 for the first time. Manchester United Link